BENITA FITZGERALD MOSLEY is an established high-profile international leader in the sports and nonprofit sectors with an impressive track record of transforming and growing organizations through innovation, increased revenues and operational excellence. An Olympic gold medalist and accomplished business executive, she has a passion for helping people and organizations win gold medals in life and business. Named a 2019 Notable Women in Sports by Crain’s New York Business and a 2015 Game Changer by the Sports Business Journal, Benita also serves on the International Olympic Committee Sport and Active Society Commission.

Benita currently serves as a business consultant and Senior Advisor for several firms: Airbnb’s IOC TOP Partnership, designed to create a new standard for hosting as a win for host cities, spectators, fans and athletes; Proteus International, whose mission is to help clients clarify and move toward their hoped-for future; and 17 Sport, the world’s first sports impact agency, which exists to enable the business of sport to do good and do well. Her expertise is sought by corporations and nonprofits looking to transform their businesses and develop innovative solutions, programs and services that yield the highest value and impact for their customers and stakeholders. Benita has a unique ability to inspire and motivate high performing teams and is able to transfer those skills to help leaders establish and execute their vision to achieve world class results.

Benita leverages her experience in sports management and administration to help governing bodies, leagues, teams and athletes achieve higher levels of performance. Her non-profit experience allows her to help organizations connect their brands with meaningful causes and develop programs that advance both their business and charitable goals. Benita is also well sought after as a speaker for numerous organizations and corporations as a keynote and panelist and for various podcasts and webinars.

Benita most recently served as the Chief Executive Officer of the Laureus Sport for Good Foundation USA, an organization using sport as a tool for social change. Benita joined Laureus USA following her work with the United States Olympic Committee as Chief of Organizational Excellence/COO, and as Chief of Sport Performance for USA Track & Field – leading Team USA in winning the most medals in 20 years at the 2012 Olympic Games in London. She was named “Cable TV Executive of the Year” by Television Week Magazine for her leadership role as President and CEO of Women in Cable Telecommunications (WICT). During her eight-year tenure the organization tripled revenue and annual conference attendance; and doubled membership. A world-class athlete, Benita won a gold medal in the 100-meter hurdles in the 1984 Olympic Games in Los Angeles, making her the second American woman and the first African American woman to accomplish this feat. She was a member of the 1980 and 1984 U.S. Olympic Teams, an alternate on the 1988 U.S. Olympic Team, a gold medalist in the 1983 Pan American Games, an eight-time national champion and a 14-time NCAA All-American. She was named “Sportswoman of the Century” by The Potomac News, and “Top Female Sports Figure of the Century from Virginia” by Sports Illustrated. She is an inductee into the Virginia Sports Hall of Fame, Virginia High School Hall of Fame, Penn Relays Hall of Fame and a charter member of the University of Tennessee Volunteers Hall of Fame. One of eight U.S. Olympians to carry the Olympic Flag during the Opening Ceremonies of the 1996 Olympics, she was named “Hurdler of the Decade” of the 1980s by Track and Field News.

Benita is a graduate of the University of Tennessee (UT) with a B.S. in Industrial Engineering. She resides in Haymarket, VA, with her husband, Ron, and their two children.